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Client & Omni-Channel - Client Engagement CRM Analyst 気になる

募集要項

業務内容

CHANEL Japan Client & Omni Channel Client Engagement team aims to enhance recruitment and nurturing of CHANEL's FSN/WFJ/FBP clients by having deep analysis and insights from our CRM Client database. We have been collecting and managing various CRM data from online/offline touchpoints to analyze data for better understanding our clients across all divisions.

It is necessary to understand about our clients from their purchase behaviors and other attributes to know who our clients are and what they are purchasing.

As we have big data to manage, it is very important that we understand about our CRM systems and monitor our data closely to bring beneficial insights from the data. Precise CRM analysis will help us building strategic marketing plan. CRM data will be used for brand’s strategic plan to acquire new clients and to nurture our clients to the top segment.

II. EXISTING AND FUTURE STAKES: Areas of transformation for the future


We have been so far successful implementing new CRM DB using the PIONEER platform provided and run by Global IT team. It made our CRM database consolidated into one big database which made us feasible to do the borderless customer journey within Japan region. We should take next step forward to deep dive into more precise client analysis to understand who our client is and how they are becoming client or to top clients.

As CHANEL is a human driven company, ensuring to collaborate with business team and IT team is the stake of the success of this mission. Also, very important to have good relationship with Global CRM team to understand their strategy.




III. RESPONSIBILITIES AND ACCOUNTABILITIES: Based on above

Impact at CHANEL
Lead the management of CRM data and analyze CRM data; develop strategic plan for acquiring and nurturing client that can expand the number of clients and top client for each division.

Analyze and give insight on the CRM analysis and propose plan to improve weaknesses around client. Collaborate with divisional stakeholder, legal, IT, Global PIONEER team.


The Client Engagement ANALYST is responsible for the following:
 Be an owner of client data management and give logical and strategical insight.
 Propose strategical plan to acquire clients and nurture clients in collaboration with business teams, who may in charge of planning various promotions.
 Create and propose CRM related KPIs for all divisions and measure result.
 Proactively understand CRM related projects and work with IT and businesses to implement and develop client data related services and promotions.
 Ensure that projects are managed in time and within budget

The key stakeholders and working relation will comprise:
 Japan F&B/FSN/WFJ business team
 Japan corporate Social Media Lead, IT, Legal
 Global CRM team

語学力


年収

500万~900万

給与

月給制
賞与 年3回
《給与体系》
① 基本給
② 季節賞与(4か月)
③ 業績変動賞与(グレードに応じた掛率)


雇用形態

正社員

勤務地

東京都

休日

年間休日120日
【・完全週休2日制(土日) ※イベント実施時における土日勤務あ※
・祝日・有給休暇、年末年始休暇、病気休暇、慶弔休暇、保存休暇

福利厚生

各種社会保険完備
退職金制度

▼Benefits
・Health insurance
・Full transportation coverage
・Company PC/smartphone
・Condolence money
・Congratulatory money(Marriage/Baby)
・Staff sales (perfume & cosmetics / fashion products / watch & fine jewelry)
・Medical checkup
・Relo Club membership
・Recreation center / accommodation facility discount
・Sports gim
・Language training support

-財形貯蓄制度あり
- 社製品販売(香水・化粧品/ファッション商品/時計・宝飾)
- フレックス勤務制度、有給休暇の他、病気休暇、保存休暇、慶弔休暇、その他特別休暇あり
- 社内行事多数(年始全社員対象パーティー/お花見会/各種カルチャーイベント)

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流通・小売/小売

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