Consumer Marketing Manager 
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求人No. 87573
募集要項
業務内容 |
Develop and implement world-class consumer marketing capabilities and plans Lead the development and implementation of holistic marketing strategies in order to build ADC’s brand and drive business growth. Focus on brand engagement, loyalty, advocacy, and retention. Core Job Responsibilities: List the primary tasks or activities this job performs Partner with all stakeholders and the strategic planning leads to build progressive marketing plans that align to the Area / global direction, brand roadmaps and business plans. At the heart of this will be to create and lead a customer-centric tactical planning process that delivers on the long term Japan Strategic Marketing vision across the brand and the product portfolio. Lead the development of marketing research, cascading and effectively infusing global research insights into marketing plans where possible and identifying and fulfilling research gaps where necessary. Work with Area Marketing team to build a consumer-centric metrics framework. Partner with internal stakeholders and agencies, vendors, suppliers to deploy marketing metrics and control measures that allow for a data-driven marketing approach including optimization patterns and test –to-learn program implementation. Under the leadership of the Japan Marketing Director develop customer segmentations that are substantial, measurable, accessible, reliable and testable. Build, deploy and proactively manage relevant parts of the Japan budget aligned to brand and business growth potential. Develop best practice communication and channel tools and components including briefing templates, tasks and roles guides by channel and spend guidelines to highlight Japan’s best practices to Area and other markets. Act as a key conduit and brand champion in the regional and global marketing approvals process including championing creative and channel strategies where necessary. Provide input into and effectively and constructively evaluate creative and media strategies. Provide real-time marketing support that will lead to better outcome controls, including risk mitigation and action, and opportunity identification. Build effective alignment processes with other departments such as finance, regulatory, scientific affairs to ensure marketing strategies are realised. Maintain strong interdepartmental communication and liaison within ADC (locally, regionally and internationally). Lead the development of a user-friendly marketing learning agenda that is aligned to the needs of the business and brand. Liaise and manage key vendor relationships as necessary for successful execution of marketing activities. Ensure all business activities comply with the relevant Acts, legal demands, safety and ethical standards. Review complaints and suggestions relating to assigned products. Establish a productive work environment by creating trust and respect within the affiliate. Develop an atmosphere of confidence and strength, and create opportunities to recognize and reward outstanding individual and team performance. |
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語学力 |
要 |
給与 |
年俸制 賞与 年２回 ■経験・スキル考慮の上決定します。 ■月収＋固定ボーナス＋インセンティブ |
雇用形態 |
正社員 |
勤務地 |
東京都 |
通勤交通費 |
全額支給 |
休日 |
年間休日125日 【休日】 土 日 祝日 【休暇】 夏期休暇 年末年始休暇 慶弔休暇 有給休暇 |
福利厚生 |
各種社会保険完備 通勤手当、住居手当健康保険、退職金制度賃金改訂年1回、賞与年2回、財形貯蓄、住宅取得資金融資、従業員持株会、厚生会貸付金、団体生命保険、遺児育英資金制度、定期健康診断、成人病検査、人間ドック、契約保養施設、営業車はリース、駐車場代も支給(個人負担5000円/月でプライベート利用可能) |
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企業情報
事業内容 |
医療用医薬品、栄養剤、医療機器、診断薬、診断機器の製造開発および販売 |
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業種分類 |
メディカル／医療機器メーカー |
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大手外資系医療メーカー Consumer Marketing Manager